From Survival to Purpose
What could shift in your life if you had a dedicated space to reflect, gain clarity, and move forward with intention?
And that's where I come in. So let's start the journey together.
Book a Free Discovery CallSection 1
What if the life you truly want begins the moment you stop living in survival mode?
Section 2
What if the patterns keeping you stuck could finally be understood and released?
Section 3
What if survival taught you resilience, but purpose could teach you joy?
Section 4
What if you could wake up feeling grounded instead of overwhelmed?
Section 5
What if the next chapter of your life is about thriving instead of coping?
Section 6
What if you stopped asking:
“How do I survive this?”
And started asking “Who do I want to become?”
Why Work With Ruba?
You might be a good fit to work with Ruba if:
Hover, tap, or press Enter on a card to read what clients say.
You struggle to set boundaries without guilt
The guilt that once overwhelmed me has been replaced with a sense of peace and self-trust. My relationships feel healthier, and most importantly, I feel more like myself again.
Coaching with Ruba didn’t just change how I communicate, it changed how I value myself.
You find yourself repeating the same unhealthy relationship patterns
Working with Ruba helped me connect the dots. She gently guided me to understand my emotional patterns, my triggers, and the unconscious choices I was making. For the first time, I saw how I was showing up in relationships and how I could choose differently without losing myself.
You're losing motivation for things you once cared deeply about
I’ve learned how to listen to myself, honor my needs, and move forward with clarity and intention.
You feel like you're constantly giving but rarely refilling your own energy
For the first time, I understood that I can show up more fully for others when I’m also showing up for myself.
After coaching with Ruba I feel more balanced, energized, and at peace. I’m still a giving person, but not at the expense of my well-being. I’ve learned how to refill my own cup and that has changed everything.
You're constantly busy but still feel like nothing is really moving forward
My days were full, yet I ended them feeling unaccomplished and stuck.
Working with Ruba helped me step back and see the bigger picture. She showed me that being busy isn’t the same as being effective. Together, we identified what actually moves the needle in my life and what was just noise.
You struggle to prioritize what actually matters in your life
Ruba guided me to get clear on my values and what’s genuinely important in my life, not what I should prioritize, but what truly aligns with me. That clarity changed everything.
What We'll Work On Together
Every offering is designed to meet you where you are, whether you need focused 1:1 support, the energy of a group, or a one-time experience for your team.
In person or virtual · Minimum 5 sessions recommended
The process starts with a discovery call to talk about your desired outcomes and then we embark on the journey together.
3-Month Journey: Find Your Wellness Inner Compass
Bi-weekly sessions · A structured, transformative arc across three phases
This opening phase is about turning inward. We slow everything down and create space for you to hear yourself clearly perhaps for the first time in a while. Together we'll identify what's been pulling you off course and reconnect with your deepest values and direction.
With clarity as your foundation, this phase is about forward momentum. We'll work on building genuine confidence, setting meaningful goals, and taking intentional steps that align with who you truly are, not who you think you should be.
The final phase is about sustainability. We'll design a personal blueprint for calm and momentum that extends far beyond our sessions so the clarity and confidence you've built becomes a permanent part of how you move through life.
6-week group sessions · 90 minutes each
Join like-minded women to quiet the noise and rise together. Designed for women who are ready to stop running on empty and start living with intention.
This program is for you if you:
By the end of 6 weeks, you'll leave with renewed clarity, a deeper connection to yourself, and a stronger sense of direction for the next chapter of your life.
Monthly group coaching with accountability
Support and momentum for women achieving goals. A space where women come together to stay focused, support one another, and build the momentum needed to rise above challenges.
Move forward with confidence, surrounded by a community that truly gets it.
Want to book Ruba to facilitate a group session in your workplace or plan a specific workshop? Reach out directly to discuss your vision and submit your request.
Get in Touch
Embark on a journey inward with Ruba , let her walk the talk with you. Clarity Quest guides you through self-discovery and mindfulness practices in the open air, connect with nature to quiet your mind, find your path and ignite your purpose. Through this quest you'll find peace in the midst of life's twists.
With a warm, grounded, and non-judgmental approach, Ruba partners with her clients to create real, lasting change, not through pressure, but through clarity, compassion, and the right support at the right time.
Book a SessionThe Process
Change doesn't happen overnight, but with the right support, it happens faster than you think. Here's what to expect.
A free, no-pressure conversation to understand where you are, what you're navigating, and whether I am the right fit.
I guide you through powerful questions to unlock your potentials and see opportunities rather than barriers.
Alongside the clients, I explore their next steps and how they will start implementing them.
We refine what's working, celebrate progress, and build the inner resources to carry this forward long after coaching ends.
Client Stories
Working with Ruba was amazing. She helped me see possibilities I hadn’t considered and gave me the tools to pursue them with confidence.Her empathy and ability to truly understand what I was going through made all the difference. I can only strongly recommend her.
Ruba, I’m so glad for knowing you and for being part of my journey. I’m so grateful for you. Through our coaching sessions you lightened up many areas in my personality, and you helped me to organize my priorities and find solutions to progress in my career. Thank you.
Thank you, Ruba, for your time! Coaching with you isn't an expense; it’s an investment in clarity. Thank you for the information that will help me with my transformation and enable me to sleep better. The mental fog lifts, and help me have a plan and build a habit for well-being! Thank you again and see you soon.
Ruba , you're so knowledgeable in what you do. Your clarity is contagious. Thank you for walking the talk with me. I feel much better now and clear about my future steps.
Ruba is a very kind, compassionate coach. It was so easy to build the trust and the connection with her. She provides the space and listens very actively. Can't thank her enough for the valuable sessions that changed my life.
Book a Session
Start with a free 30-minute discovery call. No commitment, no pressure — just a real conversation about where you are and where you want to be.
Ruba is a client-centered, ICF certified life coach. She focuses on creating a safe, non-judgmental space where clients can explore their values, strengths, and goals. Ruba strongly believes that people are naturally creative, resourceful, and whole, capable of designing the life they truly want.
Her love for coaching is driven by her belief that coaching helps people reconnect with their inner clarity, strengths, and purpose.
Ruba is most passionate about women empowerment as she holds a Master's degree in Women Studies and a certificate from Yale School of Management: Women's Leadership Program: Leading with Power and Influence 2025.
Ruba has led and planned hundreds of workshops for women with a focus on wellness and empowerment. She is now expanding into more focused small groups, 1:1 coaching, and Clarity Quest retreats.
Outside of coaching, Ruba enjoys nature, hiking, beach walks, sunsets, and colorful skies.
